Social Media for Business
The starting point in any social media activity for business is your website or microsite and your social media activities will invariably be referencing this site so the first measurement of success in your social media activity will be the traffic you’re generating for your site through social media channels.
This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists.
|Course||Module Number||Module Name||Pass % Required|
|Social Media for Business||1||Introduction||70|
|Social Media for Business||2||What is Social Media?||70|
|Social Media for Business||3||Introduction to POST Methodology||70|
|Social Media for Business||4||Websites and Microsites||70|
|Social Media for Business||5||70|
|Social Media for Business||6||70|
|Social Media for Business||7||70|
|Social Media for Business||8||Blogging||70|
|Social Media for Business||9||Video||70|
|Social Media for Business||10||Bringing it all Together||70|
|Social Media for Business||11||Is Social Media Worth It?||70|
- Browser: Up to date web browser
- Video: Up to date video drivers
- Memory: 1Gb+ RAM
- Download Speed: Broadband (3Mb+)
Duration: 100 minutes (Note: This is based on the amount of video content shown and is rounded off. It does not account in any way for loading time or thinking time on the questions).